Today, 85% of businesses are using video to promote their brand.
Source
Video content helps you build brand awareness.
Video drives faster
results.
Video is the quickest way to engage your audiences and keep them browsing longer
Video content marketing helps you with brand awareness and grows your audience
Turns your ideal customers into sales, and improves customer loyalty
95% of your audience are not ready to buy at any given moment.
This is the 95/5 rule.
Instead of focusing all of your energy on the 5%, focusing on the 95% through content marketing will help you build brand awareness.
And when they move into the buying stage, you will be top of mind.
From filming content for non-profits and renewable energy initiatives to creating videos for educators and small businesses, I specialize in producing video content that tells meaningful stories, engages audiences, and helps brands grow.
Clients value my ability to approach each project with a fresh perspective and a focus on solving creative challenges.
With over six years in the video industry and experience across sectors like education, health & food, and personal brands, I bring versatility and passion to every project.
As an Adjunct Professor at George Brown College, teaching cinematography keeps me sharp and always learning new ways to share my craft.
Before I jumped into video full-time, I worked in fintech as a Problem Manager, where I learned how to analyze challenges and deliver tailored solutions. Now, I bring that same mindset to helping clients bring their stories to life in a way that feels authentic and impactful.
I'm always open to discussing creative ways to work together.
David
Why Northlands?
Strategy Session
We analyze your brand and goals to create a custom plan for your videos.
We deliver your videos on time, optimized for platforms that matter.
VIDEO MADE EASY
Filming & Production
We handle every detail from scripting to filming, ensuring high-quality content.
Results & Delivery
I started Northlands Media Co. with a vision to make TV-quality content accessible for people and businesses.
Behind every business is a person. You have a story to tell.
You want a different look to set you apart.
You value transparency and clear direction.
You value speed.
You’d feel more comfortable behind a camera with a communication coach on your side.
START WITH WHY
We help brands connect with their audiences through storytelling.
In today’s fast-paced digital world, it’s easy for businesses to get overlooked.
We understand the pressure to create content that cuts through the noise and delivers results.
When we watch a story, our brain processes information differently.
When get immersed, we empathize with the characters and feel their emotions.
This is called Narrative Transportation.
When we are transported by a story, we're less likely to resist or reject its message. We're more open to its influence.
Stories invite us to join the journey, to see the events unfold, and to draw our own conclusions.
PSYCHOLOGY
Social media might be the new kid on the block but it's not a marketing cure-all.
The same is true with video.
Both are forms of media—vehicles to reach your audience—like advertising, snail mail, email newsletters, websites, articles, podcasts, etc.
Your marketing needs the right messaging, to the right market, using the right media.
We understand video and combine it with digital marketing fundamentals.
MARKETING FUNDAMENTALS
People don't want to buy from faceless corporations.
You build trust through video even before speaking with the customer.
VIDEO PLUS MARKETING
Create authentic connections with your audience through professional, captivating brand storytelling.
STRAIGHTFORWARD VIDEO SUBSCRIPTION
This is ideal for:
Real estate agents
Entrepreneurs
Small-to-medium businesses
Professionals building personal brands
A tailored video production service designed to help you educate, engage, and inspire your audience.
STRAIGHTFORWARD VIDEO SUBSCRIPTION
This is ideal for:
Educational institutions
Corporate training departments
Online course creators
Content creators
Businesses needing regular instructional content
Engage your audience, increase sales, and stand out with high-quality videos.
STRAIGHTFORWARD VIDEO SUBSCRIPTION
This is ideal for:
e-commerce sites
retail stores
tech companies
any business with a dynamic product lineup that requires frequent updates to their visual content
Compelling videos that highlight the heart of your organization and inspire action.
STRAIGHTFORWARD VIDEO SUBSCRIPTION
This is ideal for:
Non-profit organizations
Charitable foundations
NGOs
Social enterprises
We're based out of Toronto, ON.
Book a free consultation to see if we're a good fit.
Phone:
(249) 478-0480
(647) 201-6690
Email:
hello@northlandsmedia.com
